Social Media Executive – Social Media Manager

Company: Scale Tree
Job Location: Mumbai, Thane & Navi Mumbai
Work Mode: Work from Office
Employment Type: Full-Time / Internship
Experience: Freshers, Interns & Experienced Candidates
Salary: Based on Skills, Knowledge, Experience & Performance

About Scale Tree

Scale Tree is a digital marketing agency helping businesses grow their online presence through strategic digital marketing, social media management, content creation, and performance marketing.

We are looking for a creative, organized, and enthusiastic Social Media Executive / Social Media Manager who understands social media platforms and wants to build a career in social media marketing.

Whether you are a fresher, an intern, or an experienced professional, this is an opportunity to work on real client projects, develop content strategies, and manage social media accounts across different industries.

Job Responsibilities:

1. Social Media Account Management

• Manage business accounts across Instagram, Facebook, LinkedIn, and other relevant social media platforms.

• Plan, schedule, and publish posts, reels, stories, carousels, and other content formats.

• Maintain consistent posting schedules and ensure brand consistency across platforms.

• Manage social media calendars and coordinate content approvals.

• Monitor comments, messages, engagement, and account activity.

• Keep track of social media trends, platform updates, and relevant industry developments.

2. Content Planning & Strategy

• Develop monthly social media content calendars based on client goals and target audiences.

• Research content ideas, competitors, trending topics, and industry-specific opportunities.

• Create content strategies to improve brand awareness, reach, engagement, and audience growth.

• Suggest creative ideas for reels, posts, stories, campaigns, and seasonal promotions.

• Understand different content formats and how they perform across social media platforms.

• Align content plans with the client’s brand identity, marketing objectives, and communication style.

3. Content Writing & Creative Coordination

• Write engaging social media captions, post copy, headlines, and calls to action.

• Develop content concepts and creative briefs for graphic designers and video editors.

• Coordinate with the creative team to ensure content is delivered according to the content calendar.

• Proofread content for grammar, accuracy, brand tone, and consistency.

• Understand the fundamentals of visual storytelling and engaging social media content.

• Use tools such as Canva and AI-powered content tools where appropriate.

4. Social Media Performance & Reporting

• Track social media metrics such as reach, impressions, engagement rate, follower growth, and profile visits.

• Prepare regular social media performance reports.

• Analyze content performance and identify opportunities for improvement.

• Recommend content formats and strategies based on audience engagement and results.

• Monitor competitor activity and identify relevant content opportunities.

• Continuously improve the content strategy based on performance insights.

5. Team & Client Coordination

• Coordinate with designers, video editors, and the internal marketing team.

• Maintain content calendars, task trackers, and publishing schedules.

• Follow up on content approvals and ensure timely delivery.

• Understand client requirements and translate them into practical content plans.

• Maintain organized records of published content and campaign activities.

Required Skills & Knowledge

• Basic understanding of social media platforms, especially Instagram and Facebook.

• Knowledge of social media management and content planning.

• Basic content writing and caption-writing skills.

• Creative thinking and an interest in digital marketing trends.

• Understanding of content calendars, hashtags, reels, stories, and engagement strategies.

• Good communication, organizational, and time-management skills.

• Willingness to learn new tools, trends, and social media marketing techniques.

Knowledge of Canva, Meta Business Suite, scheduling tools, video editing, analytics, and AI-powered content creation will be an advantage.

Who Can Apply?

• Freshers interested in social media marketing.

• Candidates searching for social media marketing jobs in Mumbai or Thane.

• Candidates looking for social media jobs in Navi Mumbai.

• Applicants interested in social media executive jobs in Mumbai.

• Candidates aspiring to become social media managers.

• Students and recent graduates looking for a social media internship in Thane.

• Candidates who have completed a digital marketing or social media marketing course.

• Experienced social media executives and managers looking for career growth.

Freshers and interns are welcome to apply if they have a basic understanding of social media platforms, creativity, and a willingness to learn.

Salary & Career Growth

Salary or stipend will be decided based on the candidate’s skills, knowledge, experience, creativity, and performance during the selection process.

Candidates with practical experience managing social media accounts, developing content strategies, and analyzing performance may be considered for higher compensation. Freshers and interns can apply for suitable entry-level opportunities.

At Scale Tree, you will have the opportunity to gain hands-on experience in social media management, content strategy, creative planning, and digital marketing.

Job Details

• Job Title: Social Media Executive / Social Media Manager

• Company: Scale Tree

• Location: Mumbai, Thane & Navi Mumbai

• Work Mode: Work from Office

• Employment Type: Full-Time / Internship

• Experience: Freshers, Interns & Experienced Candidates

• Salary: Based on Skills, Knowledge, Experience & Performance

How to Apply

Interested candidates can submit their resume through the application form on this page.

If you are creative, enjoy working with social media platforms, and want to build a career in social media marketing, we encourage you to apply.

Apply now and build your career in social media marketing with Scale Tree.